Web Design, Logo, Rebranding, Branding, Graphic Design, Non-Profit Website Design
Client
Horry County Council on Aging
Horry County Council on Aging is a private 501(c) (3) non-profit corporation founded in 1966 to provide senior care services throughout Horry County. At the present time, they have over 10 centers in Horry County and are constantly adding more. They are very well known for their fundraising events and assistance they provide seniors in the area. With that said, we were very pleased and flattered when they approached Ellev Advertising Agency to do their rebranding. This would consist of a new logo and building their new website. HCCOA was familiar with Ellev’s award-winning work with other non-profits in the area, such as Anderson Oaks Assisted Living and Surfrider Grand Strand. We were pleased they were admirers of our work, but we knew designing a website with so many facets would be challenging. But hey, we’re always up for a good challenge!
So with the new website design for HCCOA it would need to include a large amount of data and copy due to the immense size of the organization. We would have to incorporate the ability for viewers and patrons to donate to HCCOA, volunteer, participate in the Travel Club, as well as many other things. Keeping all this organized with a clean and concise site map for easy navigation was a must. Also, we had to keep in mind many of the sites visitors are elderly. We addressed this issue with a website plugin that would enlarge the text if needed by the viewer. We also wanted to make sure to highlight their many events and functions by placing them on the homepage so that the newest events are always easy to access. Because HCCOA is a non-profit that serves thousands of seniors throughout Horry County, we wanted to give sponsors who donate to the organization an opportunity to be highlighted on the home page as well. In order to achieve this, we set up a rotating list of sponsors that is linked back to their website, many of which have services for seniors.
With all this in mind, we still had to keep a nice, clean, and attractive design. Well guess what, not a problem! Ellev’s web designers do some of the finest work web design in Myrtle Beach and some of the best website design in Charleston. So, with that said, we turned them loose and let them work their magic! And voilà! There you have it! An aesthetically pleasing design with great functionality!
So, if your business or non-profit needs a new web design, contact us here at Ellev Advertising Agency – ellev.arqsoftware.com! We understand the balance of aesthetics and functionality, and can build you an award-winning website for a fraction of our competitors! Call us today, we’re happy to help! (843) 902-7107
